Affiliate Leaders Summit 2026: Ano ang “Platforms & Performance” Track at Paano Ito Makakatulong sa mga Affiliate?
Affiliate Leaders Summit 2026: Ano ang “Platforms & Performance” Track at Paano Ito Makakatulong sa mga Affiliate?
Ang Affiliate Leaders Summit 2026, na gaganapin mula September 29 hanggang October 1 sa Lisbon, ay may dedicated track na “Platforms & Performance” — isang conference track na nagtutok sa kung paano mapapalakas ng mga affiliate ang acquisition, engagement, at performance gamit ang AI, social media, content strategies, at first-party data. Mahigit 10,000 industry professionals ang inaasahang dadalo sa Feira Internacional de Lisboa (FIL) at MEO Arena.
Ano ang Affiliate Leaders Summit 2026 at ang “Platforms & Performance” Track?
Ang Summit ay isang dalawang-stage conference program na ginawa kasama ng Conversion Conf. Sa track na ito, magkakaroon ng mga session na tumatalakay sa:
- AI-powered growth (keynote mula sa Meta)
- Modern affiliate audience (mas bata, multi-channel, madaling mag-distract)
- Content evolution (bakit undervalued ang content sa iGaming)
- Post-cookie measurement (pagbaba ng cookies at first-party data crisis)
- Affiliate leadership para sa susunod na dekada
- Media planning sa 2027 (Meta, Google, TikTok)
- Pag-integrate ng CRM, SEO, paid media, at content
Ayon kay Rasmus Sojmark, Founder at CEO ng SBC: “Dati, madali lang i-define ang affiliate performance — tingnan lang ang rankings, clicks, o conversions. Ngayon, mas kumplikado na ang journey. Ang oportunidad ng affiliate ay intindihin ang buong journey, hindi lang i-isolate ang isang channel.”
Paano Makakaapekto ang AI sa Performance Marketing? — Meta Keynote
Sa exclusive keynote na “AI Powered Growth: How Meta is Supercharging Performance”, si Kaan Camgoz (Head of Gaming, RMG & Console EMEA, Meta) ay magpapakita ng real operator case studies. Tatalakayin kung saan nagdedeliver na ng practical results ang AI para sa mga real money gambling advertisers:
- Media optimization
- Campaign strategy
- Creative development
- Measurement
Ano ang mga Challenges ng Modern Affiliate Audience?
Session: “The Modern Affiliate Audience: Younger, Multi-Channel, Easily Distracted, and Totally Disloyal”
Panelists:
- Armin Aganovic (COO, Joelsson Media Group AB)
- Shane Roberts (Streamer, BC.Game)
- Abraham Charles (Founder & CEO, each&everyone)
- Tamara Hovhannisyan (Head of Product, Digitain)
- Moderator: Olha Sydorenko (CBDO, Jester Marketing)
Tatalakay nila kung paano i-engage ang audience across platforms at content formats, at ang challenges ng pagbuo ng matatag na audience relationships sa panahon ng kawalan ng loyalty.
Bakit Undervalued ang Content sa iGaming Affiliation?
Session: “Content evolution: why content is the most undervalued asset in iGaming affiliation”
Speakers:
- Rui Costa (Head of Content, Gentoo)
- Alan Záruba (Chief Digital Content Officer, Livesport/Flashscore)
- Adam Bielinski (CEO & Co-owner, iGamingNuts)
- Keith Geary (Director of Marketing, Mr Gamble)
- Moderator: Rohini Sardana (Founder & CEO, Wisewager Ltd)
Pag-aaralan nila ang epekto ng short-form, social-native storytelling, at kung bakit dapat tratuhin ang content bilang strategic business asset.
Paano Mag-aadjust sa Post-Cookie Landscape? — Measurement sa 2027
Session: “Measurement in 2027: the cookie decline and the first-party data crisis”
Speakers:
- Clemence Dujardin (CEO, MyAffiliates)
- Robert Kraft (Founder, Atlas World)
- Clint Griscti (Co-founder & CEO, APIdae.Digital)
- Will Barfield (Head of Fan Reach, Better Collective)
- Moderator: Jyoti Rambhai (Editor, Affiliate Leaders)
Tatalakay kung ano ang affiliate success sa post-cookie world, anong technology ang may value, at kung paano maipapakita ng affiliates ang kanilang value sa operators habang bumababa ang reliability ng traditional metrics.
Ano ang Iba Pang Sessions sa Track?
- “Affiliate Leadership 2030: The Strategies Defining the Next Decade” — paano maghanda para sa future growth.
- “Media Planning in 2027: How Meta, Google and TikTok Are Shaping the Next Era” — epekto ng changing platforms at advertising environments.
- “Killing the Silo Monster: Integrating CRM, SEO, Paid Media & Content” — alignment ng marketing functions para mapabuti ang acquisition at retention.
Saan at Kailan ang Event? Paano Makakuha ng Passes?
| Uri ng Pass | Presyo | Para kanino? |
|---|---|---|
| Complimentary VIP Pass | Libre | Affiliates (apply sa website) |
| Affiliate Leaders Summit VIP Pass | €599 | Operators, agencies, suppliers, at ibang professionals sa acquisition at performance marketing |
Event Dates: September 29 – October 1, 2026 Location: Feira Internacional de Lisboa (FIL) at MEO Arena, Lisbon Inaasahang dadalo: 10,000 industry professionals
Para sa full conference agenda at registration, bisitahin ang official event website.
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